Tashkent pilot · Investment round open
A place you can trust with your ride
A closed 32-box park next to home — for bikes, scooters, strollers and wheelchairs. Two revenue streams: box subscriptions and hyperlocal ads on the park screens. Nothing like it exists in Uzbekistan yet.
- for 5 pilot parks
- $200,000
- payback: pitch → full costs
- 13–15 mo
- boxes — pilot capacity
- 160
- in 3 years
- 50 parks
Problem
4 different needs. One problem: nowhere to store them.
- Bicycle
- Scooter
- Stroller
- Wheelchair
Customers — residents who need convenient, secure storage next to home.
Leave it in the stairwell
The hallway fills up and gets in the neighbours’ way.
Carry it home
Heavy and awkward.
Leave it outside
It gets stolen, and rain and snow wear it out fast.
Where do people keep them today?
| Option | Theft protection | Vandal protection | Weather protection | Easy to use | No nuisance | Free? |
|---|---|---|---|---|---|---|
| Stairwell | ||||||
| Sidewalk | ||||||
| Open bike rack | ||||||
| SERGAK |
The only option that meets all 5 protection and convenience criteria is SERGAK. It is not free: $25 a month.
Real options in Tashkent
Solution
Scan a QR code. Your own box opens.
A closed 32-box park next to home. Every customer has their own electronic lock, and the park is monitored remotely 24/7.
Scan
Scan the QR code on the panel with your phone — your box opens.
Place
Put your ride in: the floor slides out and the wheel goes into the holder.
Lock
Close the door — the electronic lock locks by itself.
Subscription — $25 a monthabout $0.83 a day
What one park has
32 universal spaces
capacity of 1 park
2 LED screens
advertising on the side panels
4 cameras
surveillance points
QR entry
controlled by scan
24/7 alarm
remote monitoring
1 electronic lock
for every space
What fits in one box
Every box is universal: 4 kinds of transport and other belongings.
Box size
- Width
- 95 cm
- Tier height
- 150 cm
- Depth
- 200 cm
Drag to rotate
Lower tier. The floor slides out flat. The front wheel goes into the high holder, the rear wheel into the low one.
Market size
Tashkent: 723 thousand households. The start: 160 subscriptions.
- 723,100All households
- 72,310Potential customers · 10%
- 160Pilot subscriptions
What this means
- $21.7Myearly potential from box rent72,310 subscriptions × $25 × 12 months
- 2,260parks needed72,310 subscriptions ÷ 32 boxes
- 0.22%share of the potential the pilot covers160 ÷ 72,310
Source: SIAT, 2025 · 10% is a hypothesis to be tested by survey · Pilot: 5 parks × 32 boxes, fully rented
International experience
The world is already investing in storage infrastructure.
| Country · model | Format | Capacity | Access |
|---|---|---|---|
| Netherlands · Utrecht | Station complex | 12,500 | Transit card |
| UK · Bikehangar | Closed street module | 6 | Key |
| Japan · ECO Cycle | Automated underground | 200 | IC card |
| Uzbekistan · SERGAK | Universal smart boxes | 32 | QR |
Sources: Utrecht municipality, Cyclehoop, GIKEN
Monetisation · 5 parks
5 parks pay back in ≈ 13 months.
Two revenue streams: box rent and LED advertising. Change the assumptions yourself in the calculator below.
Investment
$200,000
- 5 parks
- $150,000
- Software
- $50,000
Monthly revenue
$18,250
- LED advertising (5 × $2,850)
- $14,250
- Box rent (160 boxes × $25)
- $4,000
Monthly costs
$3,200
- Site rent and utilities (5 × $300)
- $1,500
- 2 staff: call centre and technician
- $700
- Office rent
- $500
- Contingency
- $500
- Income taxplanned Inno technopark membership
- $0
Net profit: $15,050 / month
Payback: ≈ 13 months
Per year: ≈ $180,600
Check it yourself
- 78% of revenue comes from LED advertising.
- Without ads the parks cover running costs at 80% occupancy, but never return the investment — payback depends on ads.
Payback, months
| LED / park \ Occupancy | 50% | 75% | 100% |
|---|---|---|---|
| $0 | — | — | 250 |
| $1,000 | 53 | 42 | 34 |
| $2,000 | 23 | 20 | 19 |
| $2,850 | 15 | 14 | 13 |
With the current cost settings. “—” means the investment does not pay back.
Pitch scenario: 100% occupancy from month one — 5 parks × 32 boxes × $25 / month · 2 staff: call centre and technician. Not included: ramp-up, churn, customer acquisition cost, ad-sales commission, depreciation. Estimate, to be refined in the pilot.
Assumptions
What the numbers rest on — and how we test it
| Assumption | Why it matters | How it is tested |
|---|---|---|
| LED advertising: $2,850 per park a month | 78% of revenue in the pitch scenario | Contracts with advertisers at the pilot parks |
| Boxes 100% rented from month one | Break-even without ads — 80% occupancy (pitch costs) | Pilot: 5 parks, 160 subscriptions |
| 10% of households need it | Market size: 72,310 potential customers | Survey of the homes around each park |
| Income tax $0 | Inno technopark membership | Membership; the no-exemption case is in the calculator |
What could go wrong — and our answer
Too few advertisers
This is the key risk: without ads a park (pitch costs) only covers running costs at 80% occupancy and the investment does not come back. So advertising contracts are the first thing the pilot tests.
Low demand for boxes
The 10% hypothesis is tested by a survey of the homes around each park. The pilot starts with 5 parks — a mistake stays cheap.
Sites and permits
Management companies and mahalla committees provide the site and the power supply.
Theft and vandalism
An electronic lock on every space, 4 cameras, a 24/7 alarm; talks with the police have been held and the ministry plans prevention activities.
No tax exemption
The no-exemption case (4% turnover tax) is in the calculator — see how the payback changes.
Manufacturing
Technical drawings are ready, and there are agreements with factories.
Marketing
Reaching customers
- 01
Ministry of Internal Affairs
Dedicated crime-prevention activities run by the ministry.
- 02
Management companies and mahalla committees
Space for the park, power supply and installation.
- 03
Word of mouth
A customer recommends it to a neighbour — the cheapest and most trusted channel.
- 04
Targeted ads
Instagram, Telegram, Facebook — to residents of the homes around each park.
Current stage and growth
Preparation is done. 50 parks in 3 years.
- DoneConcept and design
- DoneTechnical drawings
- DoneAgreements with factories
- DoneTalks with the police
3–6 months · Pilot
+5
5 parks in total · 160 subscriptions
6–18 months · Round 1
+15
20 parks in total · 640 subscriptions
18–36 months · Round 2
+30
50 parks in total · 1,600 subscriptions
Next: B2B with new residential developments. Subscriptions: 32 boxes per park, fully rented.
Team
Who is building SERGAK?
Muhammadamin Zohidullayev
Founder & CEO
COO at Rent Market for 2 years 3 months. Launched the service and ran day-to-day operations.
Abubakir Abdunaimov
Project Manager
Billz — Tech Manager (Uzbekistan), B&K Group — CEO (Poland), WMSystems — Automation Specialist (Canada).
Akmaljon Nabiyev
Adviser · Angel investor
Founder of Rent Market and Wolter. Advises on strategy and investment.
Investment ask
We are raising $200,000 for 5 pilot parks
Pays back in ≈ 13 months · $15,050 net profit / month (pitch scenario)
- $150,000 5 parks · 75%
- $50,000 Software · 25%
Investment terms (equity and instrument) are presented at the meeting.
Trust us, and put your mind at ease!
Requests go straight to the founder. We show the business model and technical drawings at the meeting.